Does your site have little or duplicate (plagiarized) content?

If you make sure people want to visit your site, have great calls-to-action and prepare for mobile, you’re already on your way to a well-optimized website, the holistic way! Search analytics is a new and emerging category of tools. Search analytics tools specifically monitor how your website interacts with …

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The Value of “Big” Content

While designing a new house, don’t you want to ensure that it’s foundation is strong enough to hold the house, and is logically designed to make it easier to go around and yet keep it beautiful? The same concept goes for your the website. A good site structure …

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It’s time to revolutionize our approach to keyword generation

Reacting to reviews appears to be a wise thing to do. That does not mean you should respond to every single review. In my opinion, you should react to negative reviews. Responding to negative reviews will show potential customers how you handle problems and solve solutions to dissatisfied customers. At …

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SEO LSI keyword best practice

Development of a prioritized list of targeted search terms related to your customer base and market segment. The clear majority of websites gear their SEO strategy toward traditional search engine keyword searches carried out by typing. Getting your content out there and shared generously should be your goal. Make sure …

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Readability and long keyphrases

Facebook and Twitter are two of the highest traffic referral sources for some sites, so be sure that you have profiles and are active regularly on both. People love to know about companies, so share company events, company awards, employee new hires, and most importantly, share information related to your …

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Is the content ranking well for other keywords?

Optimizing images to rank well in search is a must for an increasingly visual web: a good logo or some eye-catching graphics can be as effective at attracting visitors to your website as your written content. Search Engine Optimisation - SEO - Is the art of getting search engines to discover and …

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Add a ton of value to your clients

A key step to starting a successful local lead generation business is finding a domain that already has some authority due to its age and link profile. If you’d like to learn how to find these manually, you can follow this guide. If you are lazy like me or …

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Hire the Right SEO Company for Your Business

Get people talking about your brand, and mentioning it on their website, or any website for that matte Google doesn’t want to deliver you “results” anymore, they want to deliver answers. And the best answers don’t come from content farms, they come from websites that are crafted with …

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Write a great title for SEO friendly posts

Search engine results are in a constant state of flux as rankings for individual pages and sites go up and down, outdated content fades and new pages are published. That means you'll probably notice a normal ebb and flow in your site rankings, especially if you're lower down in the …

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It’s time to revolutionize our approach to content curation

User-generated content (UGC) sites and communities are two of my favourite places to find untapped keywords. Don't deceive your users or present different content to search engines than you display to users, a practice commonly referred to as cloaking. Most people get SEO wrong, because they focus on what they …

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If you don’t know, ask someone or search online

Efficient use of content is necessary to create a positive experience for the visitor. Ideally they find what they are looking for quickly, they extract the information they need, and they take whatever actions they desire without obstruction. When approaching other webmasters to link to your site; it's really important …

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Remember that quality is more important than quantity

Essentially, try to keep in mind that Google no longer works by trying to match the search terms exactly in your content. You can see this yourself when you search Google. Search ‘eat yellow bananas’ and many of the results that come up won’t actually include those precise words …

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SEO Metatags Best Practices

Placing ads in front of potential customers has traditionally been one of the easiest ways to introduce your product to the world, but things have changed a lot over the years. While traditional advertisements still have their place, companies no longer have to rely on a chance encounter to get …

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Each piece of content targets a single keyword

Keyword relevancy and placement is far more important than frequency. Your keyword or key phrase should appear in the first 100 words of your page, if not the first sentence. Your first question should be 'what are my keywords?' Excercise - take a sheet of paper and write down the words …

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SEO can be overwhelming for any number of reasons

The macro approach to keyword research is necessary for content heavy websites (and optimizing for traffic), but not ideal when doing intent-focused keyword research, as would be the case for Ecommerce, software, or other scenarios where some keyword phrases are going to carry significantly more qualification. Ensuring that your piece …

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Headings and SEO

Develop SEO-enabled content from creation that is ready to deliver across all devices. Even just a few changes will have a significant impact on your website’s ranking. Don’t forget – it will still take time to see your hard work come to fruition! Authority is measured by the quantity …

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The Truth: SEO and content marketing overlap. A lot.

Sites built around user interaction and sharing have made it easier to match interested groups of people up with relevant content. Take a look at your top ranking and most shared content. Is there overlap? If you’ve found a type of content that is simultaneously strong in search and …

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Have a better chance of getting that click through

Search engines audiences are “in demand” mode and already tell you what they are looking for. This makes them a fantastic pre-qualified market to tap into. If you wish to drive revenue from new business and but find other lead generation tactics ineffective, this is a key platform to consider …

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Use quality hosting and CDN

After the work to check the technical and on-page elements of a site, earning attention, and the links they bring, is a key part of most SEO campaigns. If you’re going to change a URL, but you don’t want its link juice to disappear, you can use a …

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An instant SEO diagnosis using Google Analytics

Understanding how crawling, indexing, and ranking works is helpful to SEO practitioners, as it helps them determine what actions to take to meet their goals. Your Title Tags are far-and-away the most important places to put your keywords. Although the role of keywords in SEO has changed greatly since the …

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Shift the focus from only SEO to provide a better user experience

The most important user signals are the bounce rate and the click-through rate (CTR). These are important for your SEO, as Google takes these seriously. White Hat SEO These are SEO techniques that conform to Google search engine guidelines and will not result in your website being de-ranked during a …

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SEO quality best practice

Search engines (and users) look to the site architecture for clues as to what pages are most important. A key factor is how many clicks from the home page it takes to reach a page A so-called website blocker is something that prevents search engines from accessing the site Having …

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SEO consistent publishing best practice

Google has reduced the importance of keyword phrases and now places more importance on a variety of elements, appropriately called “on-page factors.” The cleaner the code on your website, the faster your pages will load and the actual html text on the page will be given greater emphasis. In other …

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Finding Long Tail Keywords

Google learned that when people search for the term “SEO,” they were more likely to click on information over a list of services. So, eventually, the algorithm changed to incorporate this behavior, and now it delivers the types of results it believes the keyword is really asking for. Competitor analysis …

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Powerful Link Building Strategies For Small Businesses

When Google returns its search results, it produce two types of results: organic results and paid results. Organic search results most closely match the user’s search query based on relevance as deciphered by Google’s search algorithm. Also known as natural search results, ranking well in organic results for …

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The most important part of SEO is link building

When your schedule is manic and you just haven’t got the time to create new material, re-purposing existing content is the ultimate time-saving strategy. And although it may seem like the lazy option, it’s actually a really effective aspect of content marketing. The first thing that has to …

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SEO for Ideological Influence

Google is getting better every day at recognizing—and rewarding—high-quality content. As defined by Google and humans, valuable content is useful, informative, better than other content on the same topic, credible, original, and engaging. While meta descriptions are not strictly a ranking signal, a good meta description can vastly …

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Are you interlinking properly?

Strategically written website copy includes well-thought-out internal links and calls to action. URLs and links are building blocks of a website, therefore, ensure that they are consistent and are search engine friendly. Pages that have many outbound links are considered to hurt search engine ranking. Make an account with both …

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SEO thin content best practice

Find a bad hosting provider, install WordPress on a crappy shared hosting program, activate thirty plugins and upload a hundred non-optimized images to your blog and you are well on your way to a bad score. Create great content. Google’s reputation depends on it leading users to high quality …

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SEO is a lot more than keywords and rankings

SEO for reputation management is a process for neutralizing negative mentions of your name in the SERPs. In this type of SEO project, you would strive to occupy additional spots in the top 10 results to push the critical listing lower, and hopefully off the first page. Get a clear …

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Not All Links are Created Equal

There’s little worse than being notified your website has spam or seeing an alert in search results that your website might have been hacked. Use social media networks to promote other people’s content as well as your own. People generally know if you’ve taken action on social …

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Review your website’s design

Learning search engine optimization can be overwhelming at first. There is a lot to wrap your mind around. But becoming proficient in SEO is definitely an achievable undertaking. Content creation is the most legitimate and authentic way to expedite your SEO efforts as a startup enterprise. When done right, content …

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What are the best guides for learning SEO myself?

Cornerstone content (in short: assigning one main page per content and linking that from related pages) shows how internal linkscontribute to your site structure. Local SEO is all about promoting your site at the exact moment potential customers are looking for your type of product, and in your area. It …

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