Write a keyword-rich introduction about analysis

Google delivers results based on the geographic location of the searcher, which is determined by the IP address of the user. It is natural to want to talk in your terminology and not that of your visitor. Companies who sell in a B2B environment typically write content with their product …

more ...


Facts about offsite SEO that will make you think twice

90% of all clicks on the first page of Google go on organic results, with the remainder going on pay-per-click marketing. Not only will a great linking setup be useful when proving your authority to Google, Yahoo and Bing, but it can also create a much more complete interaction with …

more ...

Behavior outweighs beauty

SEO is connected to strong sales funnels and often shows a high return on investment (ROI). This will help with your keyword focus and product placement within Search Engine Results Pages (SERPs). Online stores often use canonical tags for product pages, which is crucial for retaining full search value. List …

more ...

Taboos about link bait that you should know

Anchor text gives search engines an indication about the content on the page that the link is leading to. Do not overstuff your anchor text with keywords and nor use very generic keywords. Choose your keywords wisely. As there is a caption, would setting the alt to null be better …

more ...


Useful tips from experts in social media

If you want your audience to grow, check the analytics of your blog regularly. What articles are the ones that people seem to read the most? One of these developments is how search marketing has now become a term used to encompass both SEO and SEM. A backlink is basically …

more ...

How to learn about widgets in a few hours

It is often good practice to state what the website contains or offers and why the user should visit it. The anchor text you use for a link should provide at least a basic idea of what the page linked to is about. Good formatting can instantly improve your page …

more ...

How to learn about rankings in a few hours

Evergreen content is content that has long-term value. Like an evergreen tree that always has leaves, evergreen content always has a use. Choose Relevant Images It can be tempting just to attach any cool-looking picture that you might have taken to your next blog post, but you need to make …

more ...



Accentuate the positive

We use search engine optimization to monitor the queries that drive traffic to a page, to improve the quality of the content on the page to better match those queries, and to modify or expand content (where appropriate) to match overlooked queries. Word on the SEO block is that Google …

more ...

Headings and SEO campaigns

SEO doesn’t have to be especially difficult, but it does need to be well-planned and given plenty of attention if you want to achieve stable website rankings. Search engines no longer value pages filled with targeted keywords. There are ways to do a bulk search on a list of …

more ...

Check also Wikipedia's dead links

While the Meta keyword and Meta description tags aren’t used as a ranking factor, Meta tags do still continue to have a use when it comes to SEO. The Meta keywords tag can be ignored but the Meta description tag should be used to help entice users to click …

more ...

Footer links are an excellent environment for usability

Google has for years been emphasizing on user experience to ensure that all users always get what they want. Your content should, therefore, provide answers to issues that affect the target audience. Never have hyperlinks like "click here", hyperlinks should always be keywords, long hyperlinks with multiple keywords are even …

more ...

Use a content delivery network

Through links, engines can not only analyze the popularity websites and pages based on the number and popularity of pages linking to them, but also metrics like trust, spam, and authority. In some cases on-page coding issues can impede the ability of a website to rank well in search engines …

more ...


Use Capital Letters To Highlight Keywords

Instead of a computer being told what to think, AI is coming up with its own thinking. Artificial intelligence allows us to use audience demographics and search histories---their past and their preferences – to bring similar people to a business. Keyword research is a critical component of SEO. What search terms …

more ...

Use only schema types that fit the page or the site

When it comes to getting visitors to your site, you want to grow your audience and also keep them coming back. If a search engine makes a page request that isn’t served within the bot’s time limit (or that produces a server timeout response), your pages may not …

more ...

Use Rel Canonical Tag To Improve Ranking

Somebody already wrote something about you. They mentioned your brand or product, but they have not linked to your website. In situations like these, it is usually enough to contact the webmaster and ask him to convert that mention into a backlink. People continually say that SEO is dead and …

more ...

Invest in SEO

80% of traffic to a website begins with a search query and 60% of clicks (to a site) are generated by the top 3 search results (on the search engine result page). People love to browse through a clearance section for bargains. You could include overstocked items or products nearing …

more ...

Entirely too genius SEO

After crawling your site and collecting every bit of information possible, search engines index and organize their findings in databases (think of these as massive file folders). All of these databases make up what’s called The Index. You may begin with top-level, aggregate numbers, but you must drill down …

more ...

Search engine optimization tips

Search engines have a limited ability to recognize images, animation, video and audio. Efficient content organization seeks to reduce, minimize, or eliminate unnecessary on-page elements without compromising the creator’s free expression. SEO must support the style of the content creator, not dictate it. DA/PA and CT/TF are …

more ...

Do-Not dump the anchored links with keywords

A title tag is used by search engines to display a page in search results and can also be found at the top of your browser. Title tags tell search engines and searchers what the page is about. As search engine algorithms adjust to accommodate the change in content, likely …

more ...

Websites are representations of ideas

Add a site map to your webpage. Search engines can’t index pages that it can’t find easily. A site map can help search engines find everything on your site. If your site is difficult to navigate, or is very large, you could even consider having multiple site maps …

more ...

Geolocation

As you spend time identifying your target audience and conducting keyword research, you’ll begin to uncover long tail keywords that will help you identify the best options for naming and describing your product or service. SEO tools are a necessity to any SEO campaign. They can save you time …

more ...

Go On Podcasts

Google has stated on the record that page loading speed is an SEO ranking signal. You can boost your site speed by using a CDN, compressing images, and switching to faster hosting. Search engines are powerful because they provide targeted traffic. Or in other words, search engines bring users that …

more ...

Have a category description paragraph

Have An Effective, Personalize Outreach Template Google prefers fresh content. An older page that’s regularly updated may outperform a newer page. From its earliest days, Google's core search algorithm offered the most relevant and most organic search results quickly and accurately on a simple site with an iconic logo …

more ...

When are you supposed to do it?

Google itself recommends that large numbers of links are only generated by unique content with added value for users. In the eyes of the search engine, links are automatically set to great content. They should not be created artificially. One of the most common problems for webmasters who run both …

more ...

Reduce Redirects: Beneficial to SEO

Google’s web indexing system favors recently updated content, especially for time-sensitive searches. Timely topics are seasonal (like holiday recipes) or more focused on current events or news coverage. Timely topics have a much shorter lifespan, but can drive large bursts of traffic if done well. If you website is …

more ...

The next step is often forgotten

Creating Local resources offers a plethora of link building opportunities. It is also an easy option for those businesses that don’t have a strong local presence or haven’t interacted much locally. Creating these resources is relatively easy but extreme care should be taken that only well-researched content goes …

more ...

Are you fully aware of all of your website’s issues?

While producing incredible content may get you some links, the truth is, you are going to have to do some "link building." This means reaching out to other website owners in the space to ask for links. There aren’t many free, intuitive programs that give you the kind of …

more ...

Make mobile and computer navigation easy

Links still matter. We should just think of them differently. Consider whether the links you attract will actually drive qualified traffic to your site, rather than just adding to antiquated metrics like external link volume. Determining the unique content on a page is an important part of what the search …

more ...

What are 3 things you can do for your SEO now?

Social shares are important because they help your blog post get discovered, so getting more shares and Retweets on social media networks is never a bad thing for your SEO efforts. Google’s web indexing system favors recently updated content, especially for time-sensitive searches. You may not be familiar with …

more ...

There are over 1.4 billion searches conducted every hour

Analysis of meta sets/keywords, visible text and code to deter­mine how well you're positioned for search engines. One of the first steps you take in a social media marketing campaign is claiming and filling out your social profiles with information about your company from your name and type …

more ...

Link building for local businesses on a budget

Alt attributes are the text alternatives to your image which will appear if your image fails to load, or if the user is accessing your site with an assistive device such as a screenreader. Because web crawlers don’t have eyes, they’re also what search engines “see” instead of …

more ...


Accelerated Mobile Pages (AMP)

The well-publicised Panda and Penguin updates have had a significant (and in my view, positive) impact on the discipline of SEO. If your web developer tells you that the website is accessible from a mobile device, don’t just trust him/her. Go over your mobile website yourself and check …

more ...

Understanding the rationale behind site structure

There are plenty of business owners whose websites haven’t been updated in years who are being left behind by major shifts in digital marketing. You don’t want to be one of those people. In the long run, not changing with the times hurts your business. Link building is …

more ...

You should care about meta descriptions

Go through all your pages and look at your titles. Are you making the most of your keywords? And are they as interesting as possible (and suitable)? Each page needs a unique title tag, and tags should be 65 characters or less in length. Choosing keywords should be your first …

more ...