Is the content ranking well for other keywords?

Your domain name selection is perhaps the only area where you can really differentiate yourself. URL parameters are special codes added to a site’s address immediately after the question mark. The parameters are used to follow marketing campaigns, session IDs, and languages among others. They are often called query …

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My thoughts on offsite SEO

The canonical tag solves for this, notifying search engines of the "canon" page to receive search engine value for a group of similar content. SEO works by a search engine, such as Google, sending out software called ‘bots’ that are designed to travel the World Wide Web that look for …

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Focus on ROI Instead of trust rank

First and foremost, the content on your website must be well-written, free of grammatical errors, and 100% unique and original. Content must read smoothly and give visitors the information they are searching for. To truly stay on top of everything, you will need the help of bots. Digital marketing is …

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Can a techie truly understand duplication

So long as the brand or website name is used, a brand name or citation is created. Optimizing your images gives your website an additional chance to be found via image search. Google is very smart at not only sniffing out low quality and paid links, but also irrelevant links …

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Having fun with bounce rates

Understanding how your website visitors find you will help you determine if your SEO, marketing or networking efforts are paying off, or if you should refocus your priorities. Our advice is to look for the White Hat SEO's, they won't be the cheapest, but they will give you the best …

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Useful tips from experts in social media

If you want your audience to grow, check the analytics of your blog regularly. What articles are the ones that people seem to read the most? One of these developments is how search marketing has now become a term used to encompass both SEO and SEM. A backlink is basically …

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Do not use misleading event markup

By making it easy for the search engine to understand your post, you’re more likely to find that it attributes more value to your writing. This is something to keep in mind if you know your specific target market is more likely to search for your keywords on a …

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Focus on the outcome.

In the era of internet, where approximately three billion people on this earth have access to the internet and approximately one billion websites are in existence and nothing is worst than decelerated loading website. Consequently, web users have become habitual to short attention spans and they switch to another website …

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Go On Podcasts

Google has stated on the record that page loading speed is an SEO ranking signal. You can boost your site speed by using a CDN, compressing images, and switching to faster hosting. Search engines are powerful because they provide targeted traffic. Or in other words, search engines bring users that …

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Each piece of content targets a single keyword

Keyword relevancy and placement is far more important than frequency. Your keyword or key phrase should appear in the first 100 words of your page, if not the first sentence. Your first question should be 'what are my keywords?' Excercise - take a sheet of paper and write down the words …

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SEO can be overwhelming for any number of reasons

The macro approach to keyword research is necessary for content heavy websites (and optimizing for traffic), but not ideal when doing intent-focused keyword research, as would be the case for Ecommerce, software, or other scenarios where some keyword phrases are going to carry significantly more qualification. Ensuring that your piece …

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Are you fully aware of all of your website’s issues?

While producing incredible content may get you some links, the truth is, you are going to have to do some "link building." This means reaching out to other website owners in the space to ask for links. There aren’t many free, intuitive programs that give you the kind of …

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Community Hijacking for SEO

Create infographics around your industry, at least once every two weeks or even one per month. Infographics can be simple. They don’t have to be full of tons of data or tons of information, but they do have to be interesting and creative. Effective content curation, better accessibility practices …

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Check browser and screen resolution compatibility

SEO works best when it is tailored to the Website, rather than forcing a Website to comply with a specific list of SEO requirements. You’re not optimizing for search if you require every Website to do the exact same things. Local directories are specific to both your location and …

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How do backlinks help SEO?

One of the great way to build relations with your website users is through Blog Commenting. Initially building relations might take time but once you start doing regularly, you will be noticed. Moreover, you will gradually start building relations with the bloggers or site administrators etc. If possible, secure your …

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SEO for Ideological Influence

As an owner or stakeholder in a website, you must take the time to discover content, evaluate that content, and implement a link to it on a webpage. It’s a new era for SEO, an era where you can no longer keyword-stuff your way to search ranking success. Nowadays …

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Anchor text is still a huge ranking signal

Long Tail SEO is a really useful technique to generate organic search traffic for your website. If you’re hesitant about the effectiveness of SEO, it’s safe to assume you don’t have much technical experience with website development or programming -- and that the prospect of technical SEO intimidates …

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Accelerated Mobile Pages (AMP)

To keep search engines from ignoring your site, only use original content. Copying and pasting product descriptions from your merchant’s site may save you time, but it will also lower your site’s page ranking. To assure your page rank remains high, take the time to write your own …

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Developing an SEO Plan Prior to Site Development

Be careful not to focus too much on one single key phrase otherwise your site could grow repetitive, and earn a penalty. Long tail keywords might not have the popularity or perceived importance of regular keywords but they can be very effective when utilised correctly. Using long tail keywords can …

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Don’t Stuff Your Content with Keywords

A web page can be given an immediate “freshness score” based on its date of publication, when then decays over time as the content gets older. Regular updates to the content can help to preserve that score While developing your mobile site, you’ll have three options: responsive design, dynamic …

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Invest in a third-party monitoring service

Contextual link building is the quickest way to boost your site’s search performance. Apart from knowing which search terms people use, you need to know whether or not your idea for your post or page fits the desires and expectations of the people who use the search terms. The …

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