By now, you should be convinced that you want to be on the top of the SERPs. It never hurts to be #1 in the natural search results Your website should be accessible to the search engine crawlers and the users with optimum site-load-speed and needs to be devoid of any broken links or errors. Sites with high accessibility enjoy better rankings than sluggish, faulty websites. Helping search engines know what your site’s about at a quick glance is where a sitemap and metadata play a crucial role. Think of a sitemap as a list of files that give hints to the search engines on how they can crawl your website. Sitemaps help search engines find and classify content on your site that they may not have found on their own.
How to Choose a Domain Name for Maximum SEO
The size of your images can have a big impact on your overall site speed (which is an important search ranking factor). Links are the key
to ranking well in Google, but what marketers often forget is that links are built upon relationships with people. The best way to ‘build links’ is to forge connections and offer value to bloggers and other influencers in your niche. Links and content are certainly at the top of your SEO strategy. However, Google identified CTR and user experience as major ranking factors. Increasing one will certainly increase the other as well. When you add a link to your website, you are inviting users to leave your site.
Become a source of qoutes to boost SEO
Cloaking is a method which gives search engines the impression that a website carries content that is different to what users actually see: Some websites have suspiciously
large number of external links. These are probably the websites which buy links in bulk. These websites are in some ways, spammy websites. Linking to such sites can result in a penalty by Google. When it comes to getting your content to the top of the search rankings there’s a number of methods you can employ. But if there’s one constant that runs through them all then that would be the importance of keywords. When it comes to long-term SEO strategies, there are so many tactics to consider.
The first indication should be reporting
As content marketing evolves, it is more beneficial to go beyond the written posts to new formats that allow you to broaden your value. The mobile version of your website is equally important, if not more important than the desktop version. Mobile-first, they say. Fact is, that your website probably has as many mobile visitors as it has desktop visitors, of course depending on the type of site you have Organic results are listings of web pages that appear as a result of the search engine’s algorithm and the content itself. According to SEO Consultant
, Gaz Hall: "The backlinks you want pointing to your site are natural, authentic, industry-related and authoritative."
Getting your content out there and shared generously
If content fails to align properly with keywords, as is often the case Google will ignore your content or give it low priority and searchers will click your link in Google organic results, but they will see the content is off the mark... and leave. But here’s the thing:
it takes time for search engines to discover (and index) new websites. The Google Search Console is an important basis for website
monitoring. Not only is the sitemap.xml uploaded to the
Search Console, you also obtain important data about the
most common keywords used to find the website on Google.
In addition, the Search Console also informs you about
hacked websites and warnings to unnatural links. Aside from on-site optimization and content marketing, the most important element of your strategy is your link building campaign -- otherwise known as off-site optimization.